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Il Primo Maggio in Ritardo |

Il Primo Maggio in Ritardo is a concert that is inspired by the more famous May 1st concerts of Rome and Taranto, but takes place about a month later in Calitri, Alta Irpinia.

For the 2022 and 2023 edition, I was responsible for all social and printed communication. From the conception of the brand to the creation of IG reels and TikToks

The first problem I had to face was not to spoil the full brand, when the organization launched the call for entries to seek artists who would perform during the day

Content preceded design. Design in the absence of content is not design, it's decoration.

Jeffrey Zeldman